The reviews on Google Play represent a source of incalculable value of feedback for application developers, when users express firsthand what they like, what functions or not believe that they could add.
If you’re a small developer whose applications do not receive too many reviews, probably you can read them all and respond to them one to one, but on many occasions the flow of reviews is too large as to be able to meet them and see them with context. Once again, the technology comes to the rescue.
The control panel for developers Google, the place where developers manage their applications in Google Play, now includes two complete sections for analyze and understand the ratings and reviews of your application.
Scores, with every little detail
Many more scores receives an application, it will more normalizing average their score to the extent that the vision is lost If really is being done well or not. For example, it may be that an application received many great scores long ago and since then is “living income”.
As a developer, now scores have no mystery for you, because you can analyze with detail the scores received on each day, month and month, filtered for geographical reasons as the country or language. Has the latest update been a disaster? You’ll know in a moment, seeing how scores have evolved after its publication.
The reviews, grouped by themes
Long time Google is fighting for extract and group information from the reviews Google play. It is a feature that is already present if you use Google Play in English, but still it refuses in other languages such as the Spanish.
The review highlights they are nothing more than the most repeated in the reviews of users, grouped topics. For example, in the Facebook application right now the highlights are that it is useful, easy to use, the best social network, too many permits, slow to load and with problems in the video.
In addition, developers can now also access to the metadata from the reviews, to better understand issues that users may have. These data include the RAM, CPU and screen size of devices.